Google Ads, How do we do it?

Keywords selection

When we do a campaign, it is very important to choose very well the key words so that the ad reaches people who are really interested in your product or service.

Creation of suitable advertisements

Adaptation of the ads to the type of company, optimizing the extensions so that the ad is as effective as possible.

Campaign optimization

Monitoring and improvement of the campaign to take advantage of all the resources that Google offers.

Conversion analysis

Analysis of the impact the campaign has had.

Segmentation

We adapt the campaign to the needs of the company so that it reaches the target audience.

Campaign reports

We prepare a monthly report showing the results of the campaign.

Creating feeds of product

In Shopping campaigns we create the database and sync it with Google Ads to send the catalog information.

Campaign structure

We define the structure taking into account the search made by users.

ROI analysis

We look at the return of the investment to optimize the campaign.

What do we do?

SEARCH CAMPAIGN

Website and competitor analysis

Definition of the target audience, segmentations

Keyword selection

Advertisements review and adaptation

Keyword monitoring

Ad optimization

Work on negative words

Conversion analysis

Conversion optimization

Monthly reports

Recommended for those companies that make their first campaign and want to publicize their brand and increase the number of visits to their website.

DISPLAY CAMPAIGN

Website and competitor analysis

Definition of the target audience, segmentations

Keyword selection

Creating banner ads that appear on different websites

Keyword monitoring

Ad optimization

Work on negative words

Conversion analysis

Conversion optimization

ROI analysis

Monthly reports

SHOPPING CAMPAIGN

Website and competitor analysis

Creation of product feeds to merchant center

Define the structure of the campaign taking into account user searches

Definition of the target audience, segmentations

Define bid strategy

Conversion analysis

Conversion optimization

ROI analysis

Monthly reports